A historic partner to the competition, in 2019 Michelin is aiming for a 22nd consecutive win, its 28th trophy on the Sarthe track. An opportunity for the Group, through its President Florent Menegaux, to promote the performances of its tires over time, in racing and in everyday life.
A #PerformanceMadeToLast concept picked up by the European Parliament, which recently expressed its support, from 2022, for testing worn tires. The Group was delighted as it has been campaigning for the implementation of such tests for a very long time and is committed to lasting performance on both the racetrack and the road.
80% of Michelin tires must exceed new tire qualification even when they are worn: this is Michelin’s objective for 2020
PERFORMANCE MADE TO LAST
Every year at Le Mans, Michelin demonstrates that the performance of its tires in terms of safety and efficiency is assessed over time, first.
In car racing, there is no point being the best on the first laps of the tracks or the first hours of the race if your tires lose efficiency when night falls or the weather conditions change.
Over the years and the races, Michelin has always highlighted the importance of performance over time, in everyday life too.